GDP Ep28 - Optimize and Maintain a Healthy Email List

Email lists take a lot of time and effort to build. However, a large email list does not really mean your marketing efforts are really working. Its more important to have a small healthy email list over just a large one. Marketing efforts reap most benefits when it has less guesswork involved and having a healthy list helps in that process. In this episode, Piyush breaks down the ways in maintaining a healthy email list. The following gets covered: Ensuring your email subscribers want your email List Hygiene - Remove inactive recipients to keep healthy levels Provide value to ensure stickiness Customer Re-engagement and Segmentation Join the "Grow Daily Podcast" mailing list here - http://bit.ly/2BdfDgX If you have any feedback or comments, please drop a mail to hello@piyushagarwal.com Do subscribe to the channel, share among your friends and add your review to help us keep growing. --- Send in a voice message: https://anchor.fm/growdailypod/message